Event 2020-02-07

Gong cha Japan won Yahoo! Search Awards 2019

What’s the most popular beverage being searched online in Japan? 
Yes, it’s Gong cha! 

Gong cha Japan just won the Yahoo! Search Awards 2019 Beverage Category Award, for the search term “Gong cha Tapioca Milk Tea” (ゴンチャ タピオカミルクティー).
Due to the “Tapioca Boom” in Japan, the number of stores selling tapioca drinks has increased dramatically in 2019. Among them, Gong cha is one of the most popular brand with its rich customizable menu, including the tea soup for milk tea and various toppings.